
DAY 2
SE2-1
SE2-1
SEED STAGE
SEED STAGE
7/3
11:00-11:40
Miyako Messe 3F
Is a “Religion” (Purpose) Essential for Startup Growth?
Many successful startups are driven by a powerful culture rooted in a clear purpose—one that often resembles a form of “corporate religion.” But is purpose truly essential for business growth? What are its tangible benefits? When should founders define it?
In this session, two of Japan’s leading experts on organizational purpose and cultural transformation will explore these questions in depth through a candid dialogue with startup founders. Together, they’ll unpack the role of purpose in building enduring, mission-driven companies.
Many successful startups are driven by a powerful culture rooted in a clear purpose—one that often resembles a form of “corporate religion.” But is purpose truly essential for business growth? What are its tangible benefits? When should founders define it?
In this session, two of Japan’s leading experts on organizational purpose and cultural transformation will explore these questions in depth through a candid dialogue with startup founders. Together, they’ll unpack the role of purpose in building enduring, mission-driven companies.


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