DAY 2
EN2-7
EN2-7
ENTERTAINMENT STAGE
ENTERTAINMENT STAGE
7/3
17:00-17:40
Miyako Messe BF
Entertainment Finance at the Forefront: Inside the World of Content Funds
Large-scale projects in the content industry—such as new productions based on major IP—require substantial funding, particularly for production and promotion. While entertainment companies have traditionally taken the lead in financing such endeavors, recent years have seen the emergence of funds from the financial sector specifically targeting content development.
This session explores the structure and realities of such initiatives through a real-world case of a content fund focused on anime. Together with key players, we will discuss the evolving intersection of finance and content, and the possibilities it holds for the future.
Large-scale projects in the content industry—such as new productions based on major IP—require substantial funding, particularly for production and promotion. While entertainment companies have traditionally taken the lead in financing such endeavors, recent years have seen the emergence of funds from the financial sector specifically targeting content development.
This session explores the structure and realities of such initiatives through a real-world case of a content fund focused on anime. Together with key players, we will discuss the evolving intersection of finance and content, and the possibilities it holds for the future.
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